THE FIGHTING 69TH REGIMENT IMPORTED IRISH WHISKEY
This new whiskey brand was created to honor the historic 'Irish Brigade' of New York City. The release was a massive success with overwhelming sales and the package design being featured on numerous national news outlets.
This new whiskey brand was created to honor the historic 'Irish Brigade' of New York City. The release was a massive success with overwhelming sales and the package design being featured on numerous national news outlets.
I designed the brand identity, packaging, illustration, print marketing materials, promotional items, interactive, branded clothing, bottle shippers, point-of-sale items, and brand standards.